#SotW: Kent Avenue Reigns Supreme as Williamsburg's Luxe Mecca

Written By Serena Horrigan | January 06, 2016 | Published in Elegran Insider, Neighborhood News, NYC Lifestyle
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A massive, glassy luxury office complex may be coming to 25 Kent Avenue in a former manufacturing plant on Williamsburg’s East River waterfront, if the developer can get the proper zoning permission from the Department of City Planning. If approved, the project would likely encourage other developers to bring projects of unprecedented size and scale to an avenue already known as Williamsburg's Gold Coast.

Kent Avenue’s proliferation of boutique shops, trendy restaurants, and luxury residential towers, not to mention the hipster mecca that is the Brooklyn Flea, has helped secure our Street of the Week as one of the most desirable in the neighborhood, if not the whole borough.

Before Kent Avenue was a luxury lifestyle destination, it was a humble, industrial street running from Clinton Hill to the Greenpoint-Williamsburg border. These industrial roots have been the inspiration for much of the architecture and design of the avenue’s luxury residential buildings that now make up its sleek, glassy landscape.

True Waterfront Lofts — Designed by the renowned firm SLCE Architects, True Waterfront Lofts at 184 Kent Avenue is a stunningly chic loft conversion of a 1914 industrial building. The seven-story rental building has 338 luxury residences featuring open layouts with central air, exposed concrete beams, wide plank, dark wood flooring, and up to 15’ ceilings. Oversized windows offer sweeping views of Brooklyn and Lower Manhattan. Many homes have private terraces. Residents at 184 Kent Avenue enjoy such luxury amenities as a roof deck, fitness center, central courtyard, pool and garden, billiards room, library, on-site laundry, and full-service garage.

111 Kent Avenue — This stunning glass-and-red-brick luxury rental building offers the ultimate in Williamsburg boutique living. An outdoor waterfront promenade offers spectacular views of the Manhattan skyline. One-, two-, and three-bedroom residences feature spacious layouts, wide slatted, white oak flooring, oversized picture windows, chef’s kitchens with state-of-the-art stainless steel appliances, and luxurious spa-inspired baths. Amenities at 111 Kent Avenue include a rooftop deck with pool, residents’ lounge, and private storage.

Schaefer Landing — Housed in the former brewery of the F. & M. Schaefer Brewing Company at 440 Kent Avenue, this luxury mixed-use building features two steel and glass towers and 350 residences. Converted in 2006, Schaefer Landing was one of Kent Avenue’s pioneer luxury buildings. It also provided Williamsburg with its first waterfront esplanade. The residences feature state-of-the-art chef’s tables, marble baths, hardwood flooring, and floor-to-ceiling windows. Amenities include two rooftop decks, residents’ lounge with pool table, entertainment area and en-suite kitchen, and on-site indoor parking.

175 Kent Avenue — Developed by Chetrit Group, this seven-story, industrial-chic, mixed-use building features 112 luxury residences with various layouts, oversized windows offering spectacular views and an abundance of natural light, high ceilings, and blonde hardwood flooring. Modern bathrooms offer a clean design aesthetic alongside classic subway tiling. Open, state-of-the-art kitchens feature stainless steel appliances and sleek custom cabinetry. The building's luxury amenities include a doorman, reserved parking for residents, fitness center with yoga studio, and a tranquil courtyard with a zen-inspired rock garden and a zen water fountain. 

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