Elegran Developments
Forget the status quo.
Elegran operates with an appreciation of both today's and tomorrow's marketplace, employing a thoughtful, actionable approach. We find your edge.

What makes us different?

Unconventional Thinking
Our team is solutions-driven, moving forward with the knowledge of what worked in the past, and an open mind to new ideas that will differentiate you in the market today.

Thoughtful Technology
A suite of results-oriented marketing tools expand our reach while also fact-checking that our efforts deliver.

Brand Ambassadors
Elegran delivers 130 advisors to your property on Day 1. Our agents are new development specialists, as evidenced by their volume of buy-side transactions.
Our Services
The time has come to retire the old development marketing strategies and replace them with data-driven insights and new technologies that provide our clients with a fresh perspective. We provide sales, leasing and marketing services for a wide range of developers, owners, property managers and lenders.
Research, Insights & Reporting
- Competitive Market Analysis
- Pipeline Projections
- Market Reports
- Broker Focus Groups
- Target Audience Identification
- Forensic Building Analyses
- Sales Analyses
- Absorption Forecasting
Planning & Design Guidance
- Demographic Studies
- Architecture & Design Collaboration
- Design Positioning & Building Identity
- Unit Mix & Product Diversification
- Floor Plan Review
- Premeditated Combination Strategies
- Amenities & Services Programming
- Sales Gallery Direction
- Model Residence Recommendation
Integrated Marketing & Branding
- Vendor Selection & Agency Management
- Product Differentiation & Brand Identity
- Budget Planning & Oversight
- Timeline Management
- Sales Gallery Experience
- Launch Strategy
- Cross Marketing Partnerships
- Event Management
- Social Media
Sales & Leasing Oversight & Operations
- Sales Gallery Set Up & Management Systems
- Staffing Recruitment & Management
- Pre-Launch Training
- Inventory Release Strategy
- Sponsor's Attorney Orientation
- Brokerage Outreach
- Community Outreach
- Ongoing Inventory Management
- Contract Negotiations
- Daily & Weekly Reports & Tracking
- Weekly Meetings
- Initial & Ongoing Pricing Strategy
Leadership

Michael Rossi

Ran Zheng

Carolyn Sebba
