Elegran Real Estate

Elegran Developments

Forget the status quo.

Elegran operates with an appreciation of both today's and tomorrow's marketplace, employing a thoughtful, actionable approach. We find your edge.

What makes us different?

Unconventional Thinking

Our team is solutions-driven, moving forward with the knowledge of what worked in the past, and an open mind to new ideas that will differentiate you in the market today.

Thoughtful Technology

A suite of results-oriented marketing tools expand our reach while also fact-checking that our efforts deliver.

Brand Ambassadors

Elegran delivers 130 advisors to your property on Day 1. Our agents are new development specialists, as evidenced by their volume of buy-side transactions.

    Our Services

    The time has come to retire the old development marketing strategies and replace them with data-driven insights and new technologies that provide our clients with a fresh perspective. We provide sales, leasing and marketing services for a wide range of developers, owners, property managers and lenders.

    Research, Insights & Reporting

    • Competitive Market Analysis
    • Pipeline Projections
    • Market Reports
    • Broker Focus Groups
    • Target Audience Identification
    • Forensic Building Analyses
    • Sales Analyses
    • Absorption Forecasting

    Planning & Design Guidance

    • Demographic Studies
    • Architecture & Design Collaboration
    • Design Positioning & Building Identity
    • Unit Mix & Product Diversification
    • Floor Plan Review
    • Premeditated Combination Strategies
    • Amenities & Services Programming
    • Sales Gallery Direction
    • Model Residence Recommendation

    Integrated Marketing & Branding

    • Vendor Selection & Agency Management
    • Product Differentiation & Brand Identity
    • Budget Planning & Oversight
    • Timeline Management
    • Sales Gallery Experience
    • Launch Strategy
    • Cross Marketing Partnerships
    • Event Management
    • Social Media

    Sales & Leasing Oversight & Operations

    • Sales Gallery Set Up & Management Systems
    • Staffing Recruitment & Management
    • Pre-Launch Training
    • Inventory Release Strategy
    • Sponsor's Attorney Orientation
    • Brokerage Outreach
    • Community Outreach
    • Ongoing Inventory Management
    • Contract Negotiations
    • Daily & Weekly Reports & Tracking
    • Weekly Meetings
    • Initial & Ongoing Pricing Strategy

    Leadership

    Michael Rossi

    Chief Executive Officer, Real Estate Broker

    Ran Zheng

    Head of Developments

    Carolyn Sebba

    Senior Managing Director Development Marketing

    Jason Thomas

    Managing Director of Developments, Head of Research, Licensed Real Estate Salesperson

    Gregory Ingram

    Leasing Manager at SKY Residences

    Elouise Craddock

    Marketing Director

      Let's Talk

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