Tigh Loughhead Vice President of Marketing Technology







Tigh Loughhead is an expert in digital marketing with a background in advertising and real estate technology, helping to grow several startups in New York City. As Elegran's Vice President of Marketing Technology, and as an author, speaker and thought leader in marketing, lead generation and real estate tech, Tigh brings a wealth of digital marketing knowledge and management skills, including CRM implementation, SEM, SEO, automation, content strategy, branding and conversion optimization to Elegran.

From his hands in the dirt, growing up on an organic farm in Chester County, Pennsylvania, Tigh went on to study English and Art at Earlham College, where he was fascinated by the intersection of of art and technology. Tigh moved to New York City in 2008, and quickly honed his analytical skills in real estate, where he became a thought leader in the industry. Before helping build Elegran into a scalable business over the past four years, Tigh spent the better part of a decade helping build a successful real estate advertising agency startups as Director of Product Development at Online Marketing Group, and Strategic New Business Development at Urban Edge. In 2014, Tigh was one of only 10 people asked to sit on Trulia’s “NYC Rental Advisory Council." Tigh writes for Inman News, presenting at Inman Tech Connect in New York City, and in 2017, was invited to sit on the Forbes Technology Council. As a result of Tigh's leadership in marketing automation and lead nurturing, Salesforce asked him be one of the first ever speakers in the real estate technology space to present at Dreamforce 2016 in San Fransisco. Salesforce brought Tigh back to Dreamforce in 2017 to speak about Elegran's launch of Lightning, and in 2018 as one of Salesforce's 30 to Watch: Top Marketing Trailblazers of 2018 and 2019 as a two-time Salesforce MVP.

Tigh currently runs the Pardot B2B Marketing Automation Trailblazer Community for New York City, and serves as the President of Gotham Ducati, the official Desmo Owners' Club backed by the factory in Borgo Panigale in Italy.

In addition to being a lifelong student enamored with technology, Tigh is an active blogger and reader (Sci-Fi and Russian lit aficionado), an artist (find him taking classes at the Art Students League of New York), and an Italian motorcycle enthusiast.

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